Web Site marketing and Search engine optimization
by: Eric Gurr
Marketing Your Web Site.
You wouldn't put a bill board in the desert, so why are you hiding your web site?
Too many companies spend too much money developing a really nice web site that no one will ever see.
Before starting any web site design or re-design make sure you've allocated at least half of the budget to getting the site optimized in the search engines.
For those selling a service.
There are a few steps you need to take. The first step is to create meta-tags with a description of your site and keywords that are relevant to the content on your site. The keywords and content should stress the service you provide, why a potential customer should use your company for this service and how to contact you to buy this service. A meta tag generator will help you to create the properly formatted code for you web site based on keywords you select. These can be found on google or msn by searching with the keywords ?meta tag generator?.
You'll then need to submit the site to the major search engines like Google and MSN. For Yahoo! you have to pay a yearly fee of $299 to get listed. There are dozens of search engine submission services that will perform these services for you at a very reasonable price.
When you've completed your submissions you can expect an increase in traffic but it's going to take some time. Anywhere from a few weeks to a few months is not out of the ordinary. To increase traffic more quickly you'll need to use a service like overture or Google adwords. These services allow you to place small ads for your site whenever someone does a web search that includes your the keywords you've purchased. You probably only offer your service to a limited area so you'll want to make sure you include this area (City, state, town or region) in your keywords. That way you won't be paying for clicks and visitors to your site when you do business in California and the visitor is from Texas.
For those selling a product.
The process is essentially the same. The difference is you're selling to a much bigger audience. Sounds great right? More potential customers equal more sales. Not necessarily. You've also got a lot more competition and much more pressure on your prices. I'd recommend starting out selling regionally. Your own backyard doesn't have to be the starting point but it may help with shipping costs. When you've got that system ironed out you can expand geographically and still control your web advertising costs by including the locations in your keywords searches.
About The Author
Eric Gurr is the president and CEO of Intralink. A Cincinnati Ohio based web site design search engine optimization business since 1994. http://www.intralinkinc.com.
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Concentration Power Is Yours
Concentration Power Is Yours
by: Steve Gillman
Can You Learn Better Concentration?
Imagine how much more productive you would be if you could have total concentration whenever you wished. The good news is you can learn how to concentrate better. In fact, you can do so right now.
Concentration Is Automatic
When you start working on something, concentration is automatic, at least until you are distracted, usually by your own thoughts. That may be every few seconds for some of us, but what if you had a method of removing the distractions, of controlling your wandering mind? When there is nothing interfering, you have easy and complete concentration.
Remove Mind Irritations
Here is a powerful method for clearing your mind. Start by paying attention to what is going on in your head. Is there a phone call you need to make, that has been quietly bothering you all day, just below consciousness? Perhaps you are worried about an...
Concentration Power Is Yours
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Power To The (Internet) People
Power To The (Internet) People
by: Webecho
Ok, so broadband is an accepted standard at the moment, we are all used to being able to view large web pages stuffed with Flash animations, download videos and have, fairly decent, online video conferences, so what if they look a bit like ’flick book animations’, what’s next?
BPL (Broadband Over Powerlines) is currently undergoing testing in Hobart, Tasmania (the little triangular, heavily wooded island at the bottom right hand corner of Australia). The choice to run the testing here has to be a bit of a stab at the rest of the Australian’s, who can now no longer, make the ’backward’ jokes because the Tasmanians now need their, joked about,
two heads, to read all the information blasted down the web at speeds the rest of Australia can only dream of.
Aurora Energy has developed the network in partnership with Mitsubishi Electric and it is delivered...
Power To The (Internet) People
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How To Save Money By Properly Maintaining Your Car
How To Save Money By Properly Maintaining Your Car
by: Dr. Drew Henry
Did you know that you can substantially save a lot of money simply by doing a quick 10-20 minute checkup on your car each week? In this article, I will give you the information you need properly maintain your car and saving money that would otherwise be spent on expensive repairs.
My first advice to you is that you need to read and understand your Owner?s Manual for each car that you own. Next, follow the tips below and inspect your car on a weekly basis (should take no more than 10-20 minutes).
- If you can get someone to help you just for minute or two then get them to watch your lights and turn signals to make sure they are all working properly.
- Look at your tires and make sure that they look good without cracks or cuts. You need also to check the air pressure in each tire with a gauge. The tire will have a psi pressure on it and it will also be printed in...
How To Save Money By Properly Maintaining Your Car
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Reducing The Risk Of SIDS
Reducing The Risk Of SIDS
by: Heather Owens
What is SIDS?
SIDS stands for Sudden Infant Death Syndrome. It is the sudden and unexplained death of a baby under 1 year of age. Because many SIDS babies are found in their cribs, some people call SIDS "crib death." But, cribs do not cause SIDS.
Facts About SIDS
Doctors and nurses do not know what causes SIDS, but they do know:
- SIDS is the leading cause of death in babies after 1 month of...
Web Site marketing and Search engine optimization Reducing The Risk Of SIDS mattress
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The Etiquette On Distributing Wedding Favors
The Etiquette On Distributing Wedding Favors
by: Andrea Britt
Making a faux pas during the wedding ceremony or at the wedding reception is every bride's nightmare. It is best to acquaint yourself with the etiquette related to various wedding traditions so there is no chance of a goof up. Distributing wedding favors can also get tricky if you don't know what to do. Here are some tips on handling different wedding favor situations.
- The classic distribution...
Web Site marketing and Search engine optimization
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Caring for Flower Gifts
Caring for Flower Gifts
by: Clinton Porter
If you?ve been given Flowers as a gift, it?s useful to know how to look after the bouquet or arrangement to help make the present last as long as possible. There are a number of things you can do in order to ensure you get the most out of any gift of Flowers.
Flower Bouquets:
? Cut off of least 3 cms from the bottom of soft stemmed Flowers, e.g. chrysanthemums, before placing them in water.
? Try to...
Web Site marketing and Search engine optimization florists
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Selling Your Home: Market/Sales Price
Selling Your Home: Market/Sales Price
by: Chris Cates
Whether you are planning to buy or sell a property it is important to become familiar with the terminology of real estate. In real estate the three terms that are commonly used interchangeably are value, cost, and price. Although, all are concepts relating to value, they are not the same. Let?s begin by differentiating between the terms.
Value deals with something that will happen in the future; whereas...
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Credit Card Applications ? Getting Approved After Refusal
Credit Card Applications ? Getting Approved After Refusal
by: Joseph Kenny
It can be disheartening when you apply for a credit card and get turned down. However, in the vast majority of cases, it really is not anything that you need to worry about. While there are some people out there who would be approved for virtually everything they could think of applying for, for the vast majority of us, applying for a credit card can take a little time and some trial and...
Credit Card Applications ? Getting Approved After Refusal Web Site marketing and Search engine optimization
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